Joe customer 

Let's take the scenario of a small business operator named Joe who decides to get a website. Joe is getting one because he:

• browses many websites on the internet and thinks they're cool
• knows people who browse around the internet a lot
• knows people who have websites or who are getting one
• feels he's getting left behind because he doesn't have one.

I don't have a customer satisfaction policy per se. Perhaps one day I will have one, but for now, creating a legalese document that tells my customers how I'm going to satisfy them is not in the works. Instead, I state in plain language what I do to satisfy my customers:

Although anyone anywhere on the planet with a computer and internet connection can visit this website (excluding those living under religious or military regimes), my target audience is limited to the region of Montreal. Of course, it doesn't mean that I won't accept work from people living in places far removed from Montreal, but for the most part, I recognize that the majority of my customers are and will come from the Montreal area.